
PRESENTATION DECK

BE PART OF THE FUTURE OF TENNIS

ONE OF TENNIS' BIGGEST
TALENT
A SUCCESS STORY
Jürgen Klopp is one of the most celebrated & respected football figures of the last two decades. Having led two of the most popular European clubs -Liverpool FC & Borussia Dortmund- to the top of world football.

A SUCCESS STORY

WHERE ARE WE ?
WE OFFER LIMITLESS OPPORTUNITIES
TENNIS IS A TRUE INTERNATIONAL PLATFORM
The ATP Tour never sleeps...
PARIS
WIMBLEDON
NEW-YORK
MELBOURNE
TOKYO
SHANGHAI
DUBAI
ABU DHABI
STOCKHOLM
HAMBURG
MONTECARLO
TORINO
ROME
MIAMI
TORONTO
CINCINATTI
INDIAN WELLS
64 PRO TOURNAMENTS
31 COUNTRIES
60+ OFFICES

THE KLOPP WAY
WINNING

JÜRGEN KLOPP'S VALUES
LEADERSHIP
FOR DAYS
Jürgen is recognized as one of the finest human leader on Earth, leading young underdog teams to the top of European football.
EXCELLENCE
ALL AROUND
His vision of football requires the utmost best from every part of every level of the organization.
HUMILITY
& REALNESS
Self proclaimed The Normal One, Klopp has always remained approachable & grounded, whatever the results.
IS NOT JUST ABOUT THE RESULT
EXCITMENT
FOR ALL
Klopp's footballing ethos has always been about energy, pace, chaos & excitment to enthuse the crowd, thus pushing the players in a perfect feedback loop.
BIGGER THAN LIFE

JURGEN KLOPP'S VALUES
CHARISMATIC
& PROGRESSIST
With his big smiles, bear hugs, loud laughs, desarming sense of humour & superior empathy, Klopp is one of the most charismatic figure in sports. Caring & radically honest, he's always stood for progressist values.
LOYAL &
RESPECTED
Klopp has consistently been in teams & cities for the long-haul, often with the same core team around him. Winning over the respect of everyone there.
FAMILY MAN &
GLAMOUROUS
Very private about his private life, Jürgen is a devoted father & loving figure to his family. His iconic beard might make him look scruffy, but his athletic figure cleans up amazingly for the red carpet.
PHILANTHROPIST
& DECORATED
Klopp's societal engagements are numerous but his most notable, Common Goal, pledges 1% of his salary to various charities. His role model qualities got him awarded with a Federal Order of Merit by Germany’s President Frank-Walter Steinmeier
UNIVERSALLY LIKED
A MANAGER

UNIVERSALLY ADMIRED

Likability level of Jürgen Klopp by country:

Source: Sportfive Business Intelligence, 2024
A PERSONALITY THAT
DRIVES BUSINESS IMPACT
As evidenced by his Erdinger beer UK collaboration:
+62%
POST CAMPAIGN SALES UPLIFT. DESPITE COVID ON-TRADE RESTRICTIONS
+12.5%
WHEAT BEER CATEGORY GROWTH DURING THE SAME PERIOD

AN EFFICIENT BRAND AMBASSADOR
#1
IN THE 2YEARS AFTER THE CAMPAIGN, ERDINGER BECAME THE UK'S #1 WHEAT BEER BRAND


KLOPP PARTNER BRANDS
A SPOKESPERSON
COMMERCIALLY ATTRACTIVE TO LOYAL PARTNERS




JÜRGEN IS A NEWFOUND
INSTAGRAM
SENSATION
It's hard to believe that before June 2024, Jürgen had no social media account, when he clearly is a born influencer.


A NEW SOCIAL SENSATION


4,6M
Instagram followers
8,1%
Engagement rate
37.2M
Unique views on his account launch video
JOIN US & BE PART OF
A NEW ERA
OF JÜRGEN
KLOPP
As Head of Football for the global Red Bull football ecosystem.


STAND FOR EXCITEMENT
By collaborating with Jürgen in his new position,
you get to be a part of an exciting new venture
IMPACT FOOTBALL'S FUTURE
With Jürgen overseeing the playing philosophy across some of the most exciting clubs in the world, you get the chance to be part of a football revolution in the making.
ON A GLOBAL SCALE
With Red Bull-owned clubs in 3 continents, a World Champion F1 team & so many other sport endeavors, Jürgen's new footprint is international.

8 REASONS WHY
A DISTINCTIVE IDENTITY

1.
FAST-PACED
2.
UNPREDICTABLE
3.
ENERGETIC
4.
AGRESSIVE
5.
SPECTACULAR
6.
PHYSICAL
7.
TECHNICAL
8.
HAIR-RAISING
Get ready to see more of Jürgen's trademark Heavy Metal Football :

WTH NEW RESPONSABILITIES COMES
A NEW GLOBAL PRESENCE
Jürgen is now always on the move

AN INTERNATIONAL FOOTPRINT












Hover over the dots







THANK YOU
THAT WAS JÜRGEN IN A NUTSHELL

LET'S TALK
LET'S TALK

WHO ARE WE ?

WE ARE
We are a global, full service sports marketing agency.
Strategically, commercially & creatively connecting brands, rights-holders media platforms.
Creating meaningful & impactful partnerships in sports.
SPORTFIVE


VIDEO BIO

OUR CLIENTS































WE WORK WITH PREMIUM
RIGHTS-HOLDERS


OUR ATHLETES
& TIER ONE
ATHLETES












Jon Rahm
Ana Ivanovic
Dennis Schröder
Lewis Hamilton
Ingrid Lindblad
Jürgen Klopp
Manuel Neuer
Boris Becker
Alexander Zverev
Max Verstappen
Phil Mickleson
Scarlett Schremmer

WHAT WE DO
WE ARE A ONE-STOP SHOP FOR YOUR
BRAND, AUDIENCE & COMMERCIAL DEVELOPMENT


STORYTELLING
Depending on your objectives, we can help you tell your story, grow your brand & engage your target audience in the most relevant & efficient way.
PRODUCTION
We deliver high-end creative & production solutions for athletes to build an ever stronger connection with fans through great content.
DISTRIBUTION
XXXX
MONETIZATION
Our ambition is to create an original platform for an athlete to convey his/her message in a monetizable way.


INTRODUCING OUR NEW
GLOBAL ATHLETE
MEDIA HOUSE
SOCIAL MEDIA
Klopp Instagram
account launch
PR
Neuer x GQ x Huawei
ORIGINAL CONTENT
Rio Ferdinand Tipping Point Documentary
Our brand building services for athletes :
PODCASTS
Becker Petkovic Podcast
ALL ABOUT PODCASTS
PODCASTS


OUR SUPERPOWER
AUDIO & VIDEO
STRATEGY ENGAGEMENT
PODCAST USP
DIVERSE CONTENT FORMAT
TARGET AUDIENCE ENGAGEMENT
REACH EXPANSION
STRATEGY
CREATION
PRODUCTION
FULL SERVICE
POSTING
It seems to be ubiquitous these days, but why should you get into podcasts ?
EASE OF PRODUCTION
Podcasts' lightweight production process has made it a new must-have in the world of sports.
CONVERSATIONAL
Its conversational quality made it a great way to spread your take on current events & feature guests.
VERSATILE
A fluid format, it can engage core audiences through long-form audio on streaming platforms or be cut down to reach new fans on video & social media.
REPORTING W/ ACTIONABLE INSIGHTS
AUDIENCE DEVELOPMENT TACTICS
IMPROVING
NEW MARKETS EXPANSIONS (INCL. CHINA)
MEDIA DAYS & SHOOTING
REMOTE CREATIVE CONTENT CREATION
EXECUTING
CHANNEL AUDIT
BENCHMARK
PREPARING
PLATFORM LAUNCH STRATEGY

HOW WE STAND OUT FROM THE COMPETITION

WE CAN HELP YOU WITH
ORIGINAL CONTENT
INSPIRING
STORIES
Whether it's a mental battle, a hard-fought comeback or an against-the-odds win, these in-depth formats are the way to tell an inspiring story.
ADDRESS
ISSUES
Those formats are a great way to take on & adress societal issues through the lense of sport
GLAD TO
HELP
We can help with the conceptualization, production & distribution of long-form pieces like documentaries / YT series
MAKE POP
CULTURE
We can work on a branded YouTube series. Shorter content to dive in a new passion point & monetize the athlete's presence (or something like that)
WE CAN CREATE
PUBLIC
RELATION OPPORTUNITIES
Sportfive will help collaborate with media for PR opportunities to prop-up & complete an athlete's perception by the public. And work on reach & likeability.



HOW WE STAND OUT FROM THE COMPETITION
REACH STRATEGIC AUDIENCES
Collaborating on a piece with a media outside of football is a great way to reach strategic non-sport fan audiences.
CROSS OVER TO LIFESTYLE
Work on a more complete & authentic perception of the athlete by crossing over to a lifestyle / fashion media.
MONETIZE
Leverage Sportfive's vast network of clients & partner media to create & make the most of these PR opportunities.
ALL ABOUT PR

OUR PAST WORK
WE'VE BROKERED
SOME OF THE BIGGEST DEALS IN SPORT



X
150M€
[5 years]
[5 years]

X
150M€

X
100M€
[10years]



X
250M€
[3years]

[3years]
X
50M€







X
130M€
[3 years]

Including, but not limited to :


SOME OF OUR WORK
FOR ATHLETES
THE SAME
GOES FOR ATHLETES
LEWIS HAMILTON
CFI
NEYMAR JR
OPPO
THE CASES

JÜRGEN KLOPP
TRIVAGO
GIANNIS ANTETOKOUNMPO
BREITLING
MEGAN RAPINOE
LEGO
H. KANE, P. POGBA, M. REUS, K. PIATEK, G. DONNARUMA
TCL
100M€
In contract over the last 3 years.
MARIA SHARAPOVA
EVIAN
SERVICE OFFERING
360° ATHLETE
WE CAN HELP ATHLETES AT EVERY STAGE IN THEIR CAREER

OUR SERVICES
BRAND BUILDING
SOCIAL MEDIA
PR
ORIGINAL CONTENT
PODCASTS
BRAND BUILDING
ATHLETE MEDIA HOUSE
COMMERCIAL
SPORTFIVE
SPEAKING ENGAGEMENTS
BROADCAST & PUNDITRY
AMBASSADOR PARTNERSHIPS

MANAGEMENT
PROJECT FIVE
POST CAREER PLANNING
MANAGEMENT & ORGANISATION
CAREER DEVELOPMENT
CONTRACT NEGOTIATION
THANKS TO THE MOST
Global sales network in the industry

OUR SUPERPOWER
500K+
ACTIVE BRAND CONTACTS IN OUR CRM
300
FRONTLINE SALES STAFF, SUPPORTED BY OVER 40 MARKET LEADING SALES ENABLEMENT SPECIALISTS
Global premium sales experts working global assets & coordination
National premium assets experts working out of national hubs
Sales experts working out of
right-holders offices
GLOBAL SALES
NATIONAL SALES
LOCAL SALES
Major investments in a market-leading customer insights platform
GLOBAL CRM
INFORMED, PROFESSIONAL & CONNECTED

YOUR TEAM AT SPORTFIVE


YOUR GLOBAL TEAM

RON WIEGAND
Berlin / Sales Director
MAXIMIZE ON-COURT PERFORMANCE WITH
UNMATCHED EXPERTISE & OPPORTUNITIES
We call it PROJECT FIVE.



WILDCARDS
SCHEDULING
MEDIA TRAINING
TRAVEL MGMT
FINANCIAL SUPPORT
KIT & EQUIPMENT
LEGAL ADVICE
PHYSIO & HEALTH
NUTRITION CONSULTING
COACHING STAFF
CAREER DVLPMENT
PLAYING OPPORTUNITIES
360 SUPPORT
ADVISING
FITNESS


OWN THE MOMENT
WE ARE SPORTFIVE
CONNECT
Use slide 2 of Athletes credz + vidz
A GLOBAL, FULL-SERVICE SPORTS MARKETING AGENCY THAT STRATEGICALLY, COMMERCIALLY & CREATIVELY CONNECTS BRANDS, RIGHTS-HOLDERS, MEDIA PLATFORMS & FANS TO CREATE MEANINGFUL PARTNERSHIPS IN SPORTS.
THOSE ARE THE MOMENTS THEY LIVE FOR
Those are the moments that Manuel Neuer has created over & over


OUR ENDGAME IS TO UNLOCK
OUR MISSION
COMMERCIAL
PARTNERSHIPS
ENDORSEMENT
We will deliver a combination of domestic
& international deals with authentic brands. Strategically establishing a partnership portfolio reflective of the athlete.
KIT
We are one of the only agencies with a dedicated kit department with an unparalled network to all major sports apparel businesses.
EQUIPMENT
We have excellent relationships with every manufacturing company.

Drive home the fact that WE DOIN IT FOR THE MONEY

RIGHTS PACKAGE
EXAMPLARY
WHAT YOUR PARNTERSHIP WITH MANUEL NEUER COULD LOOK LIKE IN MORE DETAILS

OWN THE MOMENT
DAVID SPATH
After a gold-winning junior career, awarded with Best Goalkeeper at the Junior
This is Alexander Zverev
By mathieuaribart
This is Alexander Zverev
- 78